We worked with StubHub to drive awareness, site traffic and ticket sales for key NHL
season games and the World Cup of Hockey.
In on-location we captured the fan experience from the seat (360, Instagram Stories, Snaps)
and created animation and real-time bubble hockey reenactments of top plays.
In just the first three months of the program, more than 130k direct site visits came from our content across their social media channels and garnered nearly 20 million earned media impressions.